NeoNexum

[ MOBILE APP ]

A platform connecting people through shared intellectual curiosity — books, ideas, and the communities that form around them.

Discovery
Discovery
UX Research
UX Research
UI Design
UI Design
Prototyping
Prototyping
Design System
Design System
[ What problem are we solving? ]
A 2–3 sentence problem statement. Describe the knowledge-discovery gap, the friction in finding like-minded readers or institutions, and the missed opportunity in connecting history with living communities.

73%

Readers can't find peers with matching interests

2.4B

Books indexed with no social layer

60%

Institutions underexposed to new audiences
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[ ROLE ]
UX/UI Designer
[ TIMELINE ]
35 WEEKS
[ PLATFORM ]
APPLE OX, ANDROID
[ DESIGN ]
FIGMA
[ PROTOTYPE ]
FIGMA MAKE
[ CODE ]
FLUTTERFLOW
[ Who are we designing for? ]
Short personas — goals, frustrations, and context — paired with a one-line business rationale. Keep it scannable; the research depth lives in the Discovery section below.
[ The proposition in brief  ]
One concise paragraph — what NeoNexum does, for whom, and why it's different. Then three feature pillars, each with a short descriptor. 
This primes the reader before the deep-dive sections.

Connect

Find readers who share your intellectual interests

Discover

Surface rare books and institutional collections

Belong

Join communities around ideas, eras, and themes
[ The proposition in brief  ]
One concise paragraph — what NeoNexum does, for whom, and why it's different. Then three feature pillars, each with a short descriptor. 
This primes the reader before the deep-dive sections.

Desk research & audit

User interviews (8)

Competitor analysis

Affinity
mapping

Insight synthesis

[ From insight to concept  ]
A visual summary of how insights translated into design directions.
Show the messy middle — concepts explored, ideas discarded, and the rationale for what survived.
[ HMW ]
Surface rare collections to casual readers?
[ HMW ]
Help people find intellectual peers?
[ HMW ]
Make history feel alive and relevant?
[ HMW ]
Reward deep engagement over scrolling?
[ A ]
Curated reading trails
[ B ]
Social annotation feed
[ C ]
Connection search + rec engine
[ D ]
Gamified reading challenges
[ How the core journeys work ]
Two key flows shown as simplified node diagrams. 
These illustrate the logic, not the final UI — keep them scannable and decision-focused.
[ USER REGISTRATION FLOW  ]
[ CONNECTION SEARCH & BOOK RECOMMENDATIONS  ]
[ INSPIRATION ]
Two key flows shown as simplified node diagrams. 
These illustrate the logic, not the final UI — keep them scannable and decision-focused.
[ STRUCTURAL DECISIONS AND DESIGN RATIONALE - UX ]
Two key flows shown as simplified node diagrams. 
These illustrate the logic, not the final UI — keep them scannable and decision-focused.
[ THE COMPONENT LIBRARY AT A GLANCE ]
Two key flows shown as simplified node diagrams. 
These illustrate the logic, not the final UI — keep them scannable and decision-focused.
This is some text inside of a div block.
[ ROLE ]
UX/UI Designer
[ TIMELINE ]
35 WEEKS
[ PLATFORM ]
APPLE OX, ANDROID
[ DESIGN ]
FIGMA
[ PROTOTYPE ]
FIGMA MAKE
[ CODE ]
FLUTTERFLOW
[ THE PRODUCT AS HOW IT WILL BE EXPERIENCED ]
Two key flows shown as simplified node diagrams. 
These illustrate the logic, not the final UI — keep them scannable and decision-focused.